Business Start Up

A new business does not just happen; they must be created, nurtured, developed and grown by people who have extraordinary belief in their abilities and confidence in identifying their abilities. Before undertaking the big task of preparing a business plan it may be useful to consider and early indicator basic start up plan

Withers Tsang can guide and assist our clients through the initial “business idea: stage, by walking through with you this simple 5 step process:

  • Review “The Good Idea”
    • Why should this business exist?
    • Who will be its customers?
    • How will it benefit customers and solve their problems?
  • Determine your point of difference.
  • Do a simple market analysis
    • Estimate how many customers your business will have?
    • What traits do your potential customers have?
    • Where do your potential customers currently purchase?
    • Are their enough potential customers in your target market?
  • Consider the ease of entry
    • How easy is it going to be to set up your business?
    • How much will it cost to set up?
    • How many competitors will you have?
    • How difficult is it for competitors to enter your market?
  • Do a simple break even analysis
    • What level of sales will you need to cover costs? Are you being realistic?
    • Determine what costs you will have, including overhead, sales expenses and direct expenses.
    • Once your break even point has been determined? Are you still able to cashflow your business idea? What financial resources will you need?

Withers Tsang can provide advice about these key issues and offer professional support for the potential new business and the preparation of a full business plan.

If you want to find out more regarding our business start up services, please contact Carole Pedder at carolep@wt.co.nz or 09 376 8860.